Facts on Google Index and Ranking

Google is one of the major search engines used worldwide. Millions of websites worldwide aim to be included in the Google search results. Inclusion is the key to reaching a wider target market.

How can a website be included in the Google search results? Inclusion in Google search results is easy and more, it is a hundred percent free. There is no need to submit your website to Google as it will eventually find your website through its spiders.

When A Spider Miss A Website

The Google spiders crawl on the entire web regularly to search for web pages and site to add on Google index. However, there are times when these spiders miss a website. Why? There are a number of reasons why some websites are not crawled by Google spiders. Here are some of them:

• The website’s launching was done prior to Google spiders’ crawling.


• Website Design interfered with the spiders’ crawling.


• The website is unavailable during the crawling of the Google spiders.


• There is no inbound link structure.

Creating Google Friendly Website

To avoid being missed by the Google spiders, webmasters and website developers must create websites that are Google friendly. Here are some tips to remember to ensure that you come up with a Google friendly website:

• There should be links pointing to your website.


• Give your website a Google Sitemap.


• Each web page must be spiderable.


• The website must be included in web directories and open directory projects.


• Use correct HTML.


• Create useful, relevant and quality web content.


• Check for broken links and fix them.


• Optimise web design to make it reachable and spiderable.

URL Changes

Since Google will not be able to change the URL of a website on the search results; webmasters who have changed their website’s URL must redirect their site visitors to the new URL. This can be done through HTTP 301 redirect. This technique will enable the Google spiders to crawl and discover your website’s new URL.

How about the rank of your website? You don’t want to lose the rank along with your old URL right? The smart way to maintain your website’s rank is to ask those who previously linked to your website to link to your new URL.

For better indexing and ranking of website on Google, search engine optimisation is a must. Need to optimise your website? Please see our SEO Services. Contact our SEO Experts now and get a Free Website Analysis.