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How To Get Your Articles Clicked

Home > Resources > SEO Resources > Content And Article Marketing


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Web marketers write and submit articles to article directories for the purposes of increasing traffic and search engine ranking. Article marketing is expected to give loads of benefits to websites using it as part of their web marketing campaigns. But you have to understand that not all articles will be able to serve the purposes by which they were written.

An article will be able to increase traffic and help boost ranking if it is clicked. When online users and other website owners click on the article, they automatically become a potential reader. When they have read your article and they liked it, they will become a potential site visitor. As for the case of other website owners, when they read and liked your article, they might use your article in their own website, thereby, increasing the popularity of your article and at the same giving your website a quality incoming link.

Increasing Click Through Rate Of Articles


Now that we have established the importance of getting your articles clicked, the next thing to know is how to actually get the online users and other website owners to click on your articles. Here are 5 ways to drastically increase your articles’ click through rate:

  1. Always follow the posting rules of the article directory.


  2. If the article directory accepts HTML codes for your article, then you can use HTML. But if the article directory does not support HTML, use plain text in your article. If you don’t follow the posting rules of the article directory, your article may not look alright. If it doesn’t, it won’t receive any click.

  3. Always have a resource box.


  4. There is no point in getting people to click your article when it doesn’t contain a link back to your website. This is the reason why a resource box is crucial. It is the medium by which you can promote your website and get online users visit your own website.

  5. Make the title catchy and controversial.


  6. It is the title of the article that first gets attention. When the title is catchy, more online users will be attracted to click and read. The title must be able to arouse the interest of the online users. It can be in any form, but more often than not, the “how to” and “question” titles are more attractive.

  7. The headline must show the online users what to expect from the article.


  8. Online users are scanners. They don’t read everything, they merely scan. The first thing that they scan is the headline. The headline must talk about what the article is all about. It should provide information about the article yet leave something worth discovering.

  9. The article must be about a popular and updated topic.


  10. Always write about something updated. Don’t write about topics popular ages ago. They won’t be able to attract any reader. Before you write about anything, make sure you have researched about the topic first and that you are not writing about something that happened or popular years before you were born.

Increase your article’s click through rate simply by following these tips. Don’t just be contented with your articles’ low click through rate. You can always improve it. Start now and enjoy higher traffic and ranking in no time.

Article marketing helps increase traffic and ranking. Need to write optimised articles that have the potential to be clicked? Please see our Article Writing Service or you can apply for our Free Website Analysis. For more information, please contact our Article Writers.

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